Who am I?
I’m your content matchmaker — pairing you with trusted experts and meaningful insights on money and mindset. With me, you’ll find the right support for your needs — whether it’s an ebook, webinar, article, interview, masterclass, podcast, or even a well-built Excel sheet.
“With HerEDU, you’ll build the kind of financial awareness that helps you feel safe and independent.”
Magda KorolCEO HerEDU
A lawyer with years of experience, working closely with marketing agencies and the creative industry.
Public speaker and lecturer. I love sharing knowledge and experience, and I truly believe in the power of female collaboration.
Proud mom of Emma.
Outside of work, I’m passionate about good design and Italian culture. I play golf, enjoy reading, and I’m a huge Star Wars fan.
A smiling, fulfilled woman.
My motto: “You can never be overdressed or overeducated.” — Oscar Wilde
Can you talk openly about money with your partner and family?
Do financial matters ever feel overwhelming?
Do you feel financially secure about your future?
45
of women admit that open conversations about money are not common in their circles.*
32
feel overwhelmed by financial matters, and 30% experience stress or anxiety when thinking about money.*
43
of women don’t believe they will ever achieve financial well-being.*
*Based on “Women and Finance 2024” survey by Mastercard, conducted in January 2024 among 12,146 respondents (both women and men)
HerEDU 
was created for women who want to know, take charge, and make their own decisions. 
No pressure. No judgment. Just knowledge that truly matters — in life, at work, and in 
everyday choices.
Safe & Independent
The “Safe & Independent” ebook is a practical guide to building financial independence — without compromising your relationship. It combines proven strategies with the psychology of money to help you feel confident and in control.
“Inside, you’ll find real solutions to real challenges: how to talk about money without starting a fight how to legally protect yourself in an informal relationship and how to build your own financial safety net.”
Magda KorolCEO of HerEDU
Your guide to financial peace of mind
What’s inside this ebook?
-
A guide to understanding your unique money management style
-
Ready-to-use exercises and agreement templates for couples
-
Strategies for navigating financial crises
-
Techniques to overcome money-related fears
-
A step-by-step transformation plan based on the latest research in money psychology
Meet our partners
The partners of the HerEDU Foundation are purpose-driven organizations and institutions that share our vision of empowering women through comprehensive financial education. Together, we’re building a strong coalition for long-term positive impact.
“We work with partners who share our mission to empower women through financial education. Every collaboration is not only an honor — it's a sign that together, we’re shaping a better future.”
Magda KorolCEO of HerEDU
IPOPEMA Securities is one of Poland’s leading investment firms, with over 20 years of experience in the capital market.
We’ve been listed on the Warsaw Stock Exchange since 2009. One of our core strengths is stability — our Management Board has remained unchanged since the company was founded.
For individual clients, we offer a range of modern and attractive investment products — including publicly available closed-end fund certificates managed by IPOPEMA TFI, one of the top investment fund institutions in Poland.
Our platform is built on an open product architecture, giving clients choice and flexibility.
Our mission is to deliver transparent, easy-to-use financial products and provide expert education at every stage of the investment journey.
The IPOPEMA Group also includes IPOPEMA Business Consulting — a leader in business and technology advisory services, helping clients grow through innovation and digital transformation.
With IPOPEMA, you gain access to effective investment solutions and the support of a committed partner who understands your needs and helps you build your financial future.
Foundation for Financial Advisory Standards
For over 16 years, EFPA Poland has been developing and certifying professional qualifications for financial advisors and planners. We validate the competencies needed to work with clients, in line with both market standards and regulatory requirements.
Our mission is to elevate the professional status of financial advisors in Poland and to shape the image of the trusted personal finance partner. We promote strong ethical standards and support continuous professional development.
We also organize educational and networking events for the financial services community in Poland.
EFPA Poland is the Polish member of the European Financial Planning Association (EFPA), currently present in 13 EU countries. It is the only institution in Poland authorized to administer EFPA certification exams and issue EFPA credentials.
To date, more than 2,500 financial professionals in Poland have earned EFPA certifications.
Sophia Health’s mission is to support companies in building a healthy and engaged workplace culture through comprehensive health prevention programs.
We help employers boost productivity, reduce sick leave, and enhance their employer brand — all while contributing to the long-term success of their organizations.
Sophia Health operates under the patronage of the Polish Longevity Association.
Money isn’t a luxury. It’s a part of everyday life — one you can learn to understand and shape on your own terms. HerEDU is a space where you can learn, ask questions without judgment, and build your financial independence — step by step.
EXPERT OF THE MONTH
Joanna Chmura is a psychologist, trainer, and coach, as well as the creator of the personal growth platform On My Way.
She works with both individual and business clients, focusing on inner leadership and topics like change, authenticity, self-worth, and courage.
She leads workshops, lectures, and webinars, and is the author of the popular podcast Story to Tell — available on YouTube and Spotify.
Her insights have been featured in Forbes, Harvard Business Review, and Vogue Poland.
She is also the author of the bestselling book “Even Better: Turning Hardship into Opportunity.”
EXPERT
Barbara Stęchły is a seasoned leader with extensive experience in management, banking, and finance. She held executive positions at major financial institutions including BNP Paribas Bank S.A., Raiffeisen Bank Polska S.A., and Bank BPH S.A., where she successfully led large, decentralized teams of over 2,500 employees.
She holds degrees in Finance and Banking from the Cracow University of Economics, and in Management from the Warsaw University of Technology.
Barbara has been affiliated with EFPA Poland for over 16 years. In 2024, as Chair of the EFPA Poland Board, she launched the #FinancialWellbeing initiative — a volunteer-led educational campaign promoting informed financial decision-making among women and men across Poland.
As of 2025, she serves asas Vice President of EFPA Poland.
She has also passed the official exam qualifying her to serve on Supervisory Boards of State Treasury Companies.
EXPERT
Ewa Turek is a mentor, life coach, and curator of TEDxWarsawWomen with over 20 years of experience in creating inspiring spaces for personal growth.
For years, she has been supporting women — especially entrepreneurs — in building confidence, breaking through limiting beliefs, and navigating their careers with intention and clarity.
As a mentor with Toastmasters International and the host of a podcast on communication and leadership, she shares practical insights on courage, authenticity, and powerful presence.
Her mission: to help women boldly reach for more.
Topics she works on with women:
- Identifying and shifting limiting beliefs — especially around money, success, and self-worth
- Overcoming Impostor Syndrome
- Strengthening confidence and inner courage
- Mentoring through career transitions or personal brand building
- Communicating with authenticity in public speaking
EXPERT
Kasia Wierzbowska is a social entrepreneur and innovator, dedicated to building initiatives that support women in business.
As the founder and long-time president of the Network of Entrepreneurial Women, and initiator of Business Angel Women Network and the Black Swan venture capital fund, Kasia actively promotes gender equality and empowers women at every stage of their careers.
She serves as a startup competition juror, industry speaker, and TEDxWarsawWomen speaker. She also lends her expertise to both business and nonprofit organizations, including the Universal Reading Foundation and Inspiring Girls Poland.
A graduate of Economic Cybernetics and IT, Kasia combines strong technical foundations with a passion for designing innovative, systemic solutions.
As a juror in the EU’s EIC Accelerator program, she’s committed to finding breakthrough innovations at the intersection of technology and social challenges — believing deeply in their power to drive real change.
Her ability to connect business with social impact has made her a powerful force in transformative work.
Kasia is also a happy wife and mother of three adult children. She’s a healthy living enthusiast who loves spending time outdoors — especially in the Mazurian countryside.
EXPERT
Investment Advisor
EXPERT
Deputy Director of the Individual Clients Department & Head of Product Development
